LA OBRA IS A FICTIONAL COFFEE SHOP LOCATED IN AUSTIN, TEXAS. CREATED WITH A HIGH INFLUENCE OF ARTISANAL ROASTING, THE IDENTITY OF THE COFFEE SHOP WAS DESIGNED AROUND THE APPRECIATION OF FARMERS' CRAFT. THE BRAND IS DESIGNED TO BE VERY SIMPLE AND MUNDANE, WHILE STILL HONORING THE COFFEE MAKING PROCESS BY INCORPORATING HAND MADE ELEMENTS THROUGHOUT THE BRAND.